The Ag Action Manitoba – Market Development program is vital for supporting the growth and sustainability of Manitoba’s agricultural industry. It provides financial assistance, resources, and expertise to enable agricultural businesses to expand their market reach, increase sales, and improve profitability.
The program has a notable impact as it helps agricultural producers and processors access new markets, enhancing their competitiveness. By supporting initiatives like market research, branding, marketing, and e-commerce strategies, it facilitates the development of innovative products, strengthens market positioning, and fosters business growth. This contributes to the economic development of Manitoba through job creation, investment attraction, and revenue generation.